Global Mindset

This caught our attention. As the writer of this article leads, we often limit the choice of our company name to markets familiar to us. However, we should make branding decisions based on where we want to go and who we want to reach, not merely where we are right now..

Source:
https://hbr-org.cdn.ampproject.org/c/s/hbr.org/amp/2020/09/name-your-brand-with-a-global-audience-in-mind
businessname

#globalaudience #marketing #future #vision #globalstrategy #beyond2020 #harvardbusinessreview #business #thinkbigger #seefurther #gidus #longi #gidussolutionsllc #alwaysgidingyouforward